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LUISA KOSTER
I'm a
Hoi zäme!
I’m Luisa, a service designer from Zurich, working across research, design, and management. I studied design management and communication design, and have worked in startups, creative agencies, and public-sector digital services. This mix shaped a practical, human-centred approach to designing services that work in the real world.
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Approach and Role
How I work and contribute within teams
Approach
Role
Methods
These methods form the foundation of my work across research, design, and strategy.
Research
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Qualitative interviews
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Quantitative interviews
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Contextual inquiry
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Stakeholder mapping
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Service & ecosystem analysis
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Co-creation workshops
Design
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Journey mapping
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Service blueprints
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Rapid prototyping (digital & physical)
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Scenario building
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Iterative testing
Management
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Facilitation & workshop design
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Systems thinking
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Prioritization frameworks
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Alignment across stakeholders
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Translating insights into strategy
Tools
Here’s an overview of the tools I use most in my day-to-day work.
Miro
Figma / Hands-on lo-fi prototyping
Powerpoint / Pages
Photoshop / Canva
Values
These values shape how I work with people, make decisions, and design services in complex contexts.
Research Values
• I start by listening. Real understanding begins with letting people tell their stories in their own way.
• I stay curious. I ask questions to learn, not to confirm what I already think.
• I look beneath the surface. Often the most important insights appear in the details people don’t say directly.
Collaborations
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